How we got so addicted to fast fashion

Hot Buttons

Gen Z is driving the fast fashion machine. Seventy-two percent of college students say they have shopped fast fashion in the past year, and 40% say they scroll fast fashion sites and apps at least once a day. For many, it’s an addiction. But this generation of 20-somethings is also more concerned about sustainability, climate change, and workers’ rights than any other. So how do they reconcile the two?

In this episode, Christina, Shilla and Rachel look at the problem of fast fashion addiction and how we got here. Plus, ThredUP has a new fast fashion confessional hotline. Is it just a marketing ploy? Or can it really help Gen Z kick the habit? We also take a quick look at how the unprecedented heat wave in China is impacting the fashion industry, and call out celebrities in LA for being water hogs.

And we want to tell you about our new call-in line! We want to hear from you - what you'd like us to talk about, subjects you think we're missing, sustainable fashion shopping advice, rants, praise, whatever you'd like to share. We'd love to hear it all. Leave us a voice mail at [phone] and maybe we'll feature it on an upcoming episode of the show.

Resources:

• ThredUP’s Fast Fashion Hotline
• Inside Climate News on fast fashion addiction
• The Guardian on Gen Z and its complicated relationship with fast fashion

Hot Buttons is a production of Post Script Media. The show is hosted by Christina Binkley, Rachel Kibbe, and Shilla Kim-Parker. Follow the show on Twitter.

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