Unseeable forces control human behavior and shape our ideas, beliefs, and assumptions. Invisibilia—Latin for invisible things—fuses narrative storytelling with science that will make you see your own life differently.
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McBride Sisters Wine (Part 2 of 2): Robin McBride and Andréa McBride John
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Manage episode 275326707 series 2487524
Content provided by Guy Raz | Wondery. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Guy Raz | Wondery or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
After Robin McBride and Andréa McBride John made the extraordinary discovery that they were half-sisters, they formed a deep bond and discovered a mutual dream: to create a wine company that would demystify wine culture and attract a wider audience. In the mid-2000s, they staked their life savings on an importer's license and began selling New Zealand Sauvignon Blanc to high-end restaurants, eventually partnering with larger companies to test out their blends and learn more about the business. In 2016, they decided to take a leap and create their own collection. Today, their wine—including the signature brand Black Girl Magic—is on grocery shelves across the country, and the McBride Sisters Collection is one of the biggest Black-owned wine companies in the world.
Order the How I Built This book at: https://smarturl.it/HowIBuiltThis
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continue reading
Order the How I Built This book at: https://smarturl.it/HowIBuiltThis
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
680 episodes
MP3•Episode home
Manage episode 275326707 series 2487524
Content provided by Guy Raz | Wondery. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Guy Raz | Wondery or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
After Robin McBride and Andréa McBride John made the extraordinary discovery that they were half-sisters, they formed a deep bond and discovered a mutual dream: to create a wine company that would demystify wine culture and attract a wider audience. In the mid-2000s, they staked their life savings on an importer's license and began selling New Zealand Sauvignon Blanc to high-end restaurants, eventually partnering with larger companies to test out their blends and learn more about the business. In 2016, they decided to take a leap and create their own collection. Today, their wine—including the signature brand Black Girl Magic—is on grocery shelves across the country, and the McBride Sisters Collection is one of the biggest Black-owned wine companies in the world.
Order the How I Built This book at: https://smarturl.it/HowIBuiltThis
…
continue reading
Order the How I Built This book at: https://smarturl.it/HowIBuiltThis
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
680 episodes
All episodes
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