Rachel Cooke is your guide to leadership and communication, helping you craft a workplace environment you can feel good about. She’ll share tips to help you balance your work and personal life, effectively invest your time, and be mindful about where you’re devoting your energy. Let Rachel help you navigate your path to success—however you define it.
…
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Content provided by Jeff Shulman, Red Russak & Soumeya Benghanem, Jeff Shulman, Red Russak, and Soumeya Benghanem. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jeff Shulman, Red Russak & Soumeya Benghanem, Jeff Shulman, Red Russak, and Soumeya Benghanem or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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77: Release Free Updates or Launch a New Version
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Manage episode 431390673 series 2930898
Content provided by Jeff Shulman, Red Russak & Soumeya Benghanem, Jeff Shulman, Red Russak, and Soumeya Benghanem. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jeff Shulman, Red Russak & Soumeya Benghanem, Jeff Shulman, Red Russak, and Soumeya Benghanem or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Join us in Seattle on May 12th and 13th for the Inclusive Product Management Summit. Early bird pricing on registration available at https://summit.info.foster.uw.edu/
In this episode of the How to Succeed in Product Management Podcast, marketing professor Jeff Shulman and The Product Management Center advisory board members Red Russak and Soumeya Benghanem welcome Kristina Brecko (University of Rochester) and Spencer Hardwick (Ticketmaster) as they discuss about Kristina’s research and whether you should release free updates or charge for a new version of your product. We’ll also find out why some people choose not to upgrade and how to know if there is value added before you click that update button!
Disclaimer: All opinions of the speakers are their own.
What to Listen For:
- 00:00 Intro
- 05:01 Kristina’s research
- 08:38 Updates and new versions in a PMs point of view
- 12:29 The main drivers for updates
- 15:25 Making people aware of the updates and let them be willing to update
- 17:47 When should you price upgrades?
- 25:33 Maturity of the market
- 28:25 Friction and resistance of users
- 39:39 Why do some users choose to upgrade vs. not to upgrade?
- 45:24 Upgrading only when there is value added
- 48:30 Final thoughts
131 episodes
77: Release Free Updates or Launch a New Version
How To Succeed In Product Management | Jeffrey Shulman, Red Russak & Soumeya Benghanem
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Archived series ("Inactive feed" status)
When?
This feed was archived on July 12, 2024 21:56 (
Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 431390673 series 2930898
Content provided by Jeff Shulman, Red Russak & Soumeya Benghanem, Jeff Shulman, Red Russak, and Soumeya Benghanem. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jeff Shulman, Red Russak & Soumeya Benghanem, Jeff Shulman, Red Russak, and Soumeya Benghanem or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Join us in Seattle on May 12th and 13th for the Inclusive Product Management Summit. Early bird pricing on registration available at https://summit.info.foster.uw.edu/
In this episode of the How to Succeed in Product Management Podcast, marketing professor Jeff Shulman and The Product Management Center advisory board members Red Russak and Soumeya Benghanem welcome Kristina Brecko (University of Rochester) and Spencer Hardwick (Ticketmaster) as they discuss about Kristina’s research and whether you should release free updates or charge for a new version of your product. We’ll also find out why some people choose not to upgrade and how to know if there is value added before you click that update button!
Disclaimer: All opinions of the speakers are their own.
What to Listen For:
- 00:00 Intro
- 05:01 Kristina’s research
- 08:38 Updates and new versions in a PMs point of view
- 12:29 The main drivers for updates
- 15:25 Making people aware of the updates and let them be willing to update
- 17:47 When should you price upgrades?
- 25:33 Maturity of the market
- 28:25 Friction and resistance of users
- 39:39 Why do some users choose to upgrade vs. not to upgrade?
- 45:24 Upgrading only when there is value added
- 48:30 Final thoughts
131 episodes
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Similar to How To Succeed In Product Management | Jeffrey Shulman, Red Russak & Soumeya Benghanem
Rachel Cooke is your guide to leadership and communication, helping you craft a workplace environment you can feel good about. She’ll share tips to help you balance your work and personal life, effectively invest your time, and be mindful about where you’re devoting your energy. Let Rachel help you navigate your path to success—however you define it.
…
continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
…
continue reading
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
continue reading
You spend a quarter of your life at work. You should enjoy it! Organizational psychologist Adam Grant takes you inside the minds of some of the world’s most unusual professionals to discover the keys to a better work life. From learning how to love your rivals to harnessing the power of frustration, one thing’s for sure: You’ll never see your job the same way again. Produced in partnership with Transmitter Media.
…
continue reading
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…
continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
…
continue reading
A top podcast for healthcare leaders, with over one million downloads, Radio Advisory is your weekly download on how to untangle the industry's most pressing challenges to help leaders like you make the best business decisions for your organization. From unpacking major trends in care delivery—like site-of-care shifts and the rise of high-cost drugs—to demystifying stakeholder dynamics, to shining a spotlight on priorities that may get overlooked, we're here to help. Our hosts and seasoned r ...
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This famously is the year of elections. So the Stephanomics feed has been taken over by our bonus series, Voternomics. It’s a weekly look at the way geopolitics - and elections - are upending the longstanding assumptions of policymakers and business people around the world. Hosted by Stephanie Flanders, head of Bloomberg Economics and former BBC economics editor, former government advisor Allegra Stratton and Opinion columnist and author Adrian Wooldridge.
…
continue reading
Leaders aren’t born, they’re made. This Monday show helps you discover leadership wisdom through insightful conversations. Independently produced weekly since 2011, Dr. Dave Stachowiak brings perspective from a thriving, global leadership academy, plus more than 15 years of leadership at Dale Carnegie. Bestselling authors, expert researchers, deep conversation, and regular dialogue with listeners have attracted 40 million downloads and the #1 search result for management on Apple Podcasts. A ...
…
continue reading
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