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The Secret Sauce to $80M Bootstrapped - with AppSumo's Noah Kagan
Manage episode 403063225 series 2948343
Content provided by Peep Laja. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Peep Laja or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This week on How To Win: Noah Kagan of AppSumo, a platform for digital marketplace deals focusing on software aimed at entrepreneurs and small businesses. They have bootstrapped to over $80 million in revenue. You’ll hear insights on scaling business by focusing on what works, the importance of staying true to your core values, and the strategy behind AppSumo's success. Discover how AppSumo thrived where others didn't and why focusing on the customer always pays off. Find out how AppSumo navigates competition and continues to grow by doubling down on effective strategies.
Key Points:
- [00:03:36] "How does AppSumo compete with lower prices?"
- [00:08:33] "How did strategic choices evolve with growth?"
- [00:10:57] "How does focusing on what works help?"
- [00:14:42] "Do cheaper products lead to higher sales?"
- [00:15:18] "Why focus on solopreneurs despite challenges?"
- [00:19:30] "Key to AppSumo's successful marketing strategy?"
Mentioned:
My Links:
88 episodes
Share
Manage episode 403063225 series 2948343
Content provided by Peep Laja. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Peep Laja or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This week on How To Win: Noah Kagan of AppSumo, a platform for digital marketplace deals focusing on software aimed at entrepreneurs and small businesses. They have bootstrapped to over $80 million in revenue. You’ll hear insights on scaling business by focusing on what works, the importance of staying true to your core values, and the strategy behind AppSumo's success. Discover how AppSumo thrived where others didn't and why focusing on the customer always pays off. Find out how AppSumo navigates competition and continues to grow by doubling down on effective strategies.
Key Points:
- [00:03:36] "How does AppSumo compete with lower prices?"
- [00:08:33] "How did strategic choices evolve with growth?"
- [00:10:57] "How does focusing on what works help?"
- [00:14:42] "Do cheaper products lead to higher sales?"
- [00:15:18] "Why focus on solopreneurs despite challenges?"
- [00:19:30] "Key to AppSumo's successful marketing strategy?"
Mentioned:
My Links:
88 episodes
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Similar to How to Win podcast with Peep Laja
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
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…
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continue reading
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…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
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Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank. It's practical business advice delivered in a fun way. All the substance of an HBR article, but fun. Hosted by Jorie Munroe, Ariel Boswell, and Jon Dick.
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continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
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