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Using Brand Enneagrams to Market Your Small Business
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In this episode, I introduce the concept of brand Enneagrams, a tool designed to help service-based business owners understand their brand's unique personality and strengths. I explain the importance of standing out in today's competitive market and how brand Enneagrams can simplify and enhance your marketing efforts. I outline the nine different brand Enneagram types, describing each type's characteristics and how they can connect with your ideal clients. Take the quiz at dearkatebrandstrategy.com/quiz to discover your brand Enneagram type and get personalized marketing strategies.
00:00 Introduction to Brand Enneagrams
00:32 Understanding the Importance of Being Different
01:02 What is a Brand Enneagram?
01:32 Why Service-Based Businesses Need Brand Enneagrams
02:58 The Nine Brand Enneagram Types
04:28 Applying Your Brand Enneagram
05:12 Discover Your Brand Enneagram Type
05:58 Practical Applications of Brand Enneagrams
07:24 Conclusion and Next Steps
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