It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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Episode 31: The Salesforce Ecosystem - Tech vs. Service Partner Perspectives | Michael Jed Lantis
Manage episode 360545202 series 3401122
Content provided by Howdy Partners. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Howdy Partners or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Michael Jed Lantis, Sr. Alliances Manager at Delegate, shares the things tech partners think service partners care about are not always actually that important. Formerly the Channel Partnerships Manager for the Salesforce ecosystem at Chili Piper, Michael knows the ins and outs of the Salesforce app exchange from both the tech and services partners’ perspectives.
Michael unpacks how service partners choose partners and the challenges presented by enablement requirements. He shares that service partners often aren’t incentivized greatly by rev share or commissions and would rather have co-marketing assistance for customer success stories, webinar hosting, and other initiatives. We discuss the importance of having separate ecosystem managers to address the nuances of large ecosystems like Salesforce and Hubspot.
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Manage episode 360545202 series 3401122
Content provided by Howdy Partners. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Howdy Partners or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Michael Jed Lantis, Sr. Alliances Manager at Delegate, shares the things tech partners think service partners care about are not always actually that important. Formerly the Channel Partnerships Manager for the Salesforce ecosystem at Chili Piper, Michael knows the ins and outs of the Salesforce app exchange from both the tech and services partners’ perspectives.
Michael unpacks how service partners choose partners and the challenges presented by enablement requirements. He shares that service partners often aren’t incentivized greatly by rev share or commissions and would rather have co-marketing assistance for customer success stories, webinar hosting, and other initiatives. We discuss the importance of having separate ecosystem managers to address the nuances of large ecosystems like Salesforce and Hubspot.
75 episodes
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Similar to Howdy Partners
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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…
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continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
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Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
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…
continue reading
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