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Ep8: How To Build More Valuable Sales Relationships with Debbie Johnson
Manage episode 404899737 series 3528390
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Welcome to Human Wise, the podcast that explores the commercial advantage of being human at work.
With host Helen Wada, executive coach and founder of The Human Advantage, each episode will explore what being human at work looks like across a wide range of industries, from people in senior management to those on the ground.
This week, Helen is joined by Debbie Johnson, seasoned sales leader who has worked in multiple global organisations within the technology sector and currently Regional Sales Director at Dell Technologies.
They discuss why authenticity, trust, and relationship-building should be prioritised in sales environments, why collaboration is so important in an increasingly technological world, and practical steps for sales leaders looking to build a culture based on these principles.
What is the business case for investing time, money, and energy into building long-term relationships with clients beyond a sale? How can we reframe the 80-20 rule to nurture these relationships with clients? And do we always have to be the expert?
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For more information on Debbie, find her here:
LinkedIn: https://www.linkedin.com/in/debbie-johnson-1530311/?utm_source=share&utm_campaign=share_via&utm_content=profile&utm_medium=ios_app
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Further links to follow:
Helen Wada: https://uk.linkedin.com/in/helen-wada
The Human Advantage: https://www.thehumanadvantage.co.uk/
16 episodes
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