130: Sustainable tourism with Jake Kheel

In Common

In this episode, Michael speaks with Jake Kheel, Vice President of Sustainability at the Grupo Puntacana Foundation, a non-profit organization located in the Dominican Republic. The Foundation is funded in large part by Grupo Puntacana, a major tourism company in Punta Cana, which is the most well-known tourism destination in the DR. As background, Michael met Jake some years ago through Michael's longtime collaborator, Freddie Payton, who runs the Dominican NGO AgroFrontera in the province of Montecristi on the other side of the country.

Jake and Michael discuss Jake’s 2021 book, Waking the Sleeping Giant: Unlocking the Hidden Power of Business to Save the Planet. In the book Jake describes his experiences working in Punta Cana, and the efforts that he and his colleagues have made to address numerous social and environmental issues, including overfishing, coral degradation, invasive seaweed, waste disposal, and water management. Jake and Michael discuss the reasons behind the successes of the Foundation, including the presence of local champions who invest in a particular place and its problems for the long term, which may be less glamorous but is critical for enduring success.

References

Jake’s website: https://www.jakekheel.com/

Kheel, J. 2021. Waking the sleeping giant : unlocking the hidden power of business to save the planet. Lioncrest Publishing.