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Ep. 253: The 3 principles of marketing ft. Erik Huberman
Archived series ("Inactive feed" status)
When? This feed was archived on August 07, 2024 10:09 (). Last successful fetch was on March 01, 2024 08:14 ()
Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 334085803 series 1572444
Erik Huberman’s company Hawke Media has audited and developed marketing strategies for more than 4,000 businesses. Over time, they’ve distilled their process, along with lessons learned, into a methodology for marketing they call the “Hawke Method”.
In this episode, he breaks down how the Hawke Method approaches what they call the “three principles of marketing”:
Awareness
Nurturing
Trust
We dug into all of this, plus the problem with using ROAS to measure advertising effectiveness, why TikTok holds so much potential for marketing, and more.
186 episodes
Archived series ("Inactive feed" status)
When? This feed was archived on August 07, 2024 10:09 (). Last successful fetch was on March 01, 2024 08:14 ()
Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 334085803 series 1572444
Erik Huberman’s company Hawke Media has audited and developed marketing strategies for more than 4,000 businesses. Over time, they’ve distilled their process, along with lessons learned, into a methodology for marketing they call the “Hawke Method”.
In this episode, he breaks down how the Hawke Method approaches what they call the “three principles of marketing”:
Awareness
Nurturing
Trust
We dug into all of this, plus the problem with using ROAS to measure advertising effectiveness, why TikTok holds so much potential for marketing, and more.
186 episodes
All episodes
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