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Understanding Your Game Market: Essential Insights for Success
Manage episode 442320835 series 3173535
Content provided by Jay Powell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jay Powell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Join Manon Salaché as she explores the critical role of market analysis during game development. Learn how an in-depth market study can enhance your marketing strategy, boost user acquisition, and position your game for success before launch. This presentation covers key elements such as competitive analysis, market positioning, and demonstrates how to use these insights to craft effective strategies.
Key Takeaways:
- Essential elements to structure your market analysis.
- Techniques for identifying and analyzing your market.
- Optimizing your marketing message for your audience.
--- Support this podcast: https://podcasters.spotify.com/pod/show/indiegamebusiness/support391 episodes
Share
Manage episode 442320835 series 3173535
Content provided by Jay Powell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jay Powell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Join Manon Salaché as she explores the critical role of market analysis during game development. Learn how an in-depth market study can enhance your marketing strategy, boost user acquisition, and position your game for success before launch. This presentation covers key elements such as competitive analysis, market positioning, and demonstrates how to use these insights to craft effective strategies.
Key Takeaways:
- Essential elements to structure your market analysis.
- Techniques for identifying and analyzing your market.
- Optimizing your marketing message for your audience.
--- Support this podcast: https://podcasters.spotify.com/pod/show/indiegamebusiness/support391 episodes
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Similar to IndieGameBusiness®
Audio home of The Jimquisition, featuring its lovely little podcast, Podquisition - starring Jim Sterling, Laura Kate, and Conrad Zimmerman!
…
continue reading
Every week 4 best friends Greg “GameOverGreggy” Miller, Tim Gettys, Nick Scarpino, and Andy Cortez hang out to discuss popular culture, the internet, social issues, movies, comic books, video games, and their lives with you and our super cool guests.
…
continue reading
An adventure through everything Nintendo: games, news, opinion and controversy. Now you're playing with power!
…
continue reading
The official podcast of GamersWithJobs.com, the GWJCC is our way of providing a podcast that feels like you are hanging out with friends after a long day in the office. We strive for smart, in-depth discussions about the latest games and gaming-related news, as well as light, playful tangents. We're always thrilled to talk about the new hotness, explore fun and strange indie gems, and revisit games old and new.
…
continue reading
Weekly video game reviews, previews, and analysis of the biggest topics in gaming, covering the latest in PlayStation, Xbox, Nintendo and more! Hosted by Tim Gettys, Greg “GameOverGreggy” Miller, Blessing Adeoye, and Andy Cortez.
…
continue reading
Hear the magic that happens when all members of the IGN UK team run head first at each other to chat about video games, movies, TV shows and weird things they've put in their mouths.
…
continue reading
Let’s Drone Out is a light-hearted and chatty drone focused podcast. Recorded live and interactively every Thursday 8-9 pm UK time on YouTube, come join the interactive chat. Jack and his wife Tony, as well as the rest of the LDO crew are here to bring noobs and pros together. Tune in every Thursday at 8:00PM UK time for the latest on tech, events, news, interviews and a behind the scenes look into the hobby. LEGAL NOTICE: Any views expressed by any guests on this show are personal and may ...
…
continue reading
One of the longest running Pokemon podcasts, PUCL covers the many facets of Pokemon. We talk about video games, battling, community news, anime and manga, trainer tips, and more! Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
Sneak Attack! is a homebrew actual play tabletop RPG podcast set in the world of Brannis, as well as the depths of outer space. While in season, new episodes release every Friday.
…
continue reading
The Giant Bomb discusses the latest video game news and new releases, answers listener questions, and sometimes gets wildly off-topic in this weekly podcast. Featuring Jan Ochoa, Jeff Grubb, and Jeff Bakalar.
…
continue reading
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Go offline with the Player FM app!
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