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Groceries at the Speed of Now: Vincent Tjendra of ASTRO

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Manage episode 337507828 series 3382192
Content provided by Alan Hellawell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Alan Hellawell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

ASTRO belongs to one of the fastest growing subsegments of online shopping: eGroceries. Since its founding 9 months ago, the company has built out 50 "hubs" (dark stores), and has grown 10x since early-2022 alone, on nearly 1 million downloads. Company Co-Founder & CEO Vincent Tjendra discusses an Indonesian e-grocery penetration target of 3-4% within 5 years, from 0.5% currently. He also addresses the hazards of over-investment, the path to profitability, the role of promotions, and common misperceptions around competition.

  continue reading

136 episodes

Artwork
iconShare
 
Manage episode 337507828 series 3382192
Content provided by Alan Hellawell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Alan Hellawell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

ASTRO belongs to one of the fastest growing subsegments of online shopping: eGroceries. Since its founding 9 months ago, the company has built out 50 "hubs" (dark stores), and has grown 10x since early-2022 alone, on nearly 1 million downloads. Company Co-Founder & CEO Vincent Tjendra discusses an Indonesian e-grocery penetration target of 3-4% within 5 years, from 0.5% currently. He also addresses the hazards of over-investment, the path to profitability, the role of promotions, and common misperceptions around competition.

  continue reading

136 episodes

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