Go offline with the Player FM app!
Competing on Price: Why It's a Marketing Fail and What to Do Instead
Manage episode 428505006 series 3050788
If you're competing on price, you've probably failed in marketing.
Price is a variable that is easy to compare, and cheap is a terrible strategy where only one business wins, and that'll be the business that's best at cutting costs.
If you're a business founder, I bet that's not the kind of business you want to build.
121 episodes
Manage episode 428505006 series 3050788
If you're competing on price, you've probably failed in marketing.
Price is a variable that is easy to compare, and cheap is a terrible strategy where only one business wins, and that'll be the business that's best at cutting costs.
If you're a business founder, I bet that's not the kind of business you want to build.
121 episodes
All episodes
×Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.