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Decoding Samsung's India playbook

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Manage episode 374378050 series 2949262
Content provided by Forbes India. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Forbes India or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Samsung has become a household name in India with its televisions, home appliances, and—the biggest category of all—smartphones. Over the last decade, the South Korean electronics giant ousted Nokia, Micromax and Xiaomi to claim the lion's share in the fiercely competitive smartphone market in India. But Vivo and Apple are making some aggressive expansion moves to improve their stake in the country. For the cover story, Rajiv Singh delves deep to understand Samsung's playbook for India.

  continue reading

126 episodes

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Decoding Samsung's India playbook

Inside Forbes India

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Manage episode 374378050 series 2949262
Content provided by Forbes India. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Forbes India or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Samsung has become a household name in India with its televisions, home appliances, and—the biggest category of all—smartphones. Over the last decade, the South Korean electronics giant ousted Nokia, Micromax and Xiaomi to claim the lion's share in the fiercely competitive smartphone market in India. But Vivo and Apple are making some aggressive expansion moves to improve their stake in the country. For the cover story, Rajiv Singh delves deep to understand Samsung's playbook for India.

  continue reading

126 episodes

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