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There's a new way to sell authentically. Genuine client focus. Episode 59 Adam Bude Authentic Sales Training Academy
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There are lots of people who are in the Sales Coaching space and it’s a very competitive market. There’s a difference between being a good Sales Person and being a good Sales Coach or Manager. It’s rare you find someone who has transitioned successfully so I was I really pleased when Adam agreed to come on the show.
Adam Bude and I have known each other for about a year now and we’ve had numerous interactions where Adam has always been generous with his advice and counsel, especially in the area of Sales.
A real challenge for business owners, especially those who are starting out or looking to expand, is the tendency to take on anything and everything to bring in revenue.
I’m sure there are differing opinions on whether or not to take on all jobs for the revenue and work it out as you go, and I guess this approach would appeal to the quickstarts, or be very targeted and become the authority in a space, which is a harder and slower process.
I’m sure there are valid arguments made for both scenarios, but I would suggest the former is a result of weak financial management, poor planning, or circumstances beyond the individual's control rather than a strategic approach.
What I like and resonate with is Adam’s view and focus on the client, not just from the client’s interests but also on making sure what you offer solves the client’s problem. And if you don’t have the solution you refer it to someone who can deliver exactly what the client wants.
Adam Bude
CEO The Authentic Sales Training Academy
The Authentic Sales Training Academy Web Site
Stephen Sandor CEO Inspiring Business
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