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Lead Gen is Hard, Y'all
Manage episode 225978683 series 2082069
Policygenius recently expanded into other lines of business, including auto insurance. Only, their auto insurance offering, unlike their other offerings, is based on a referral model. So, Laird and Becky discuss this news and how lead generation in the industry has changed, including buying leads from lead providers. Plus, we talk about our recent technology challenges.
Policygenius Enters P/C World With Auto and Home Options
You're Better Than That
86 episodes
Manage episode 225978683 series 2082069
Policygenius recently expanded into other lines of business, including auto insurance. Only, their auto insurance offering, unlike their other offerings, is based on a referral model. So, Laird and Becky discuss this news and how lead generation in the industry has changed, including buying leads from lead providers. Plus, we talk about our recent technology challenges.
Policygenius Enters P/C World With Auto and Home Options
You're Better Than That
86 episodes
All episodes
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