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How Sid Jha built Sunday Snapshots newsletter to 3000+ subscribers in 18 months and how you can too :)

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Manage episode 283340804 series 2864226
Content provided by Abhishek Kumar. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Abhishek Kumar or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Sid Jha started a weekly newsletter in May 2019, while he was in college, sharing his observations on books and academic papers, unique business stories, and a few niche parts of the internet. He sent the first few editions to his close friends and over time has built a base of 3000+ subscribers. He's since met some very interesting people like David Perell and Packy Mccormick and learned a ton of lessons. These days, 30% of his articles are based on stuff shared by his readers, which is quite amazing. Ever since I interviewed Dickie Bush a few weeks back, I wanted to interview someone in the newsletter space again and Sid is one of the most interesting people I've met online. His tips on starting a newsletter and building distribution into the content are really valuable. We talked about a lot of interesting things - more in the show notes below. Hope you enjoy it as much as I did. Happy Sunday :)

SHOW NOTES

01:40 - Introduction and College

02:48 - Sunday Snapshots and why I started writing the newsletter

04:01 - The habit of reading

05:41 - The American and Indian culture of entrepreneurship

07:07 - Entrepreneurship is an investment with unbounded upside

08:05 - Taking notes and breaking down the Starbucks loyalty system

10:48 - My process of writing and the value of consistency

12:55 - My process of crafting an edition of Sunday Snapshots newsletter

14:36 - When I realized people outside my friend circle had started reading the newsletter

17:05 - David Perell and Packy Mccormick

18:28 - Building a personal monopoly and the infinite leverage of the internet

20:15 - Accountability is underappreciated and why super-rich people are fit

21:27 - How I'm building my personal monopoly with observation-based writing on tech, history, or people

23:40 - How I'd grow a newsletter from scratch if I started today

26:31 - Building distribution into your content and why you should never write about Mark Zuckerberg

27:56 - Your Chief of staff would be an extension of your abilities and should complement you

30:30 - How I made sure my breakdowns of Lyndon B. Johnson's went viral

32:02 - Narvar and controlling the post-purchase experience of e-commerce

33:50 - LBJ book series and The Remains of the Day by Kazuo Ishiguro

34:43 - My favorite newsletters - The Generalist, Femstreet, Remains if the day, Sari Azout, Eugene Wei, and Venture Desktop

36:24 - Asking users to share my content and managing scale

37:36 - I'd rather have fewer subscribers than a low email open rate

39:04 - Success according to me

39:54 - Ideas I'm playing with for the next editions of the newsletter

40:57 - Start your newsletter today, set a deadline, and commit to it

I share all the articles/podcasts/books I consume during researching my guests as well as other stuff I find interesting in the newsletter (https://stealmymarketing.substack.com)

You can also follow me on Twitter for similar stuff. My DMs are open (https://twitter.com/AbhishekLpd)

Sunday Snapshots (https://sss.substack.com)

Sid's Twitter (https://twitter.com/sidharthajha)

Sid's Longform Essays (https://www.sidharthajha.com)

--- Send in a voice message: https://podcasters.spotify.com/pod/show/intellectual-software/message
  continue reading

24 episodes

Artwork
iconShare
 
Manage episode 283340804 series 2864226
Content provided by Abhishek Kumar. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Abhishek Kumar or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Sid Jha started a weekly newsletter in May 2019, while he was in college, sharing his observations on books and academic papers, unique business stories, and a few niche parts of the internet. He sent the first few editions to his close friends and over time has built a base of 3000+ subscribers. He's since met some very interesting people like David Perell and Packy Mccormick and learned a ton of lessons. These days, 30% of his articles are based on stuff shared by his readers, which is quite amazing. Ever since I interviewed Dickie Bush a few weeks back, I wanted to interview someone in the newsletter space again and Sid is one of the most interesting people I've met online. His tips on starting a newsletter and building distribution into the content are really valuable. We talked about a lot of interesting things - more in the show notes below. Hope you enjoy it as much as I did. Happy Sunday :)

SHOW NOTES

01:40 - Introduction and College

02:48 - Sunday Snapshots and why I started writing the newsletter

04:01 - The habit of reading

05:41 - The American and Indian culture of entrepreneurship

07:07 - Entrepreneurship is an investment with unbounded upside

08:05 - Taking notes and breaking down the Starbucks loyalty system

10:48 - My process of writing and the value of consistency

12:55 - My process of crafting an edition of Sunday Snapshots newsletter

14:36 - When I realized people outside my friend circle had started reading the newsletter

17:05 - David Perell and Packy Mccormick

18:28 - Building a personal monopoly and the infinite leverage of the internet

20:15 - Accountability is underappreciated and why super-rich people are fit

21:27 - How I'm building my personal monopoly with observation-based writing on tech, history, or people

23:40 - How I'd grow a newsletter from scratch if I started today

26:31 - Building distribution into your content and why you should never write about Mark Zuckerberg

27:56 - Your Chief of staff would be an extension of your abilities and should complement you

30:30 - How I made sure my breakdowns of Lyndon B. Johnson's went viral

32:02 - Narvar and controlling the post-purchase experience of e-commerce

33:50 - LBJ book series and The Remains of the Day by Kazuo Ishiguro

34:43 - My favorite newsletters - The Generalist, Femstreet, Remains if the day, Sari Azout, Eugene Wei, and Venture Desktop

36:24 - Asking users to share my content and managing scale

37:36 - I'd rather have fewer subscribers than a low email open rate

39:04 - Success according to me

39:54 - Ideas I'm playing with for the next editions of the newsletter

40:57 - Start your newsletter today, set a deadline, and commit to it

I share all the articles/podcasts/books I consume during researching my guests as well as other stuff I find interesting in the newsletter (https://stealmymarketing.substack.com)

You can also follow me on Twitter for similar stuff. My DMs are open (https://twitter.com/AbhishekLpd)

Sunday Snapshots (https://sss.substack.com)

Sid's Twitter (https://twitter.com/sidharthajha)

Sid's Longform Essays (https://www.sidharthajha.com)

--- Send in a voice message: https://podcasters.spotify.com/pod/show/intellectual-software/message
  continue reading

24 episodes

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