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Telling Your IP Story to Investors and the Market | Invent Anything with John Cronin Episode 24

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Content provided by ipCapital Group and IpCapital Group. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by ipCapital Group and IpCapital Group or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Developing intellectual property can be difficult and costly, so how do you communicate the value that IP offers to a business and market? While data and analysis can be important technical tools, it is much easier for most busy investors and executives to believe a compelling story. In this episode, John will teach you how to tell your IP Story to get the most value out of your intellectual property, like patents and trade secrets.

Topics in this Episode include:

1 – What is an IP Story?

2 – What types of IP are used in the story?

3 – Tying your IP to Business, Market, Technology, and Inventions

4 – Creating the IP Story for different audiences

5 – How to Use the IP Story for Business Value

6 – Other Benefits of the IP Story

  continue reading

49 episodes

Artwork
iconShare
 
Manage episode 340432940 series 3392340
Content provided by ipCapital Group and IpCapital Group. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by ipCapital Group and IpCapital Group or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Developing intellectual property can be difficult and costly, so how do you communicate the value that IP offers to a business and market? While data and analysis can be important technical tools, it is much easier for most busy investors and executives to believe a compelling story. In this episode, John will teach you how to tell your IP Story to get the most value out of your intellectual property, like patents and trade secrets.

Topics in this Episode include:

1 – What is an IP Story?

2 – What types of IP are used in the story?

3 – Tying your IP to Business, Market, Technology, and Inventions

4 – Creating the IP Story for different audiences

5 – How to Use the IP Story for Business Value

6 – Other Benefits of the IP Story

  continue reading

49 episodes

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