Scaling Smart - Anwin Bdah

It's Marketing's Fault

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In this episode of "It's Marketing's Fault," host Eric Rutherford sits down with Anwin Mbah, a business wealth strategist and founder of WealthFluency.
Anwin shares her insights on transforming business financials by integrating comprehensive dashboards that connect various data points, from marketing campaigns to sales conversions.
She emphasizes the importance of understanding financial metrics beyond just revenue, highlighting the need for profitability and sustainability.
Anwin also delves into the concept of leveraging one's money mindset, advocating for a focus on strengths rather than attempting to overhaul weaknesses.

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