#107 AI in Google Search: What It Means for Your SEO

Jonny Ross Fractional CMO

Join Jonny Ross and Pascal Fintoni in Episode 28 of the 90 Day Website Mastery Podcast as they dive deep into the future of SEO in the age of AI. With insights from the recent Google I/O conference, this episode is packed with valuable advice on how AI-driven search results will impact your website and what you can do to stay ahead.

Key Segments:

1. You Ask, We Answer:

• Listener Question: "Will AI summaries in Google Search results be a problem for SEO?"
• Jonny and Pascal discuss the implications of AI-driven search experiences for users and marketers, exploring how these changes could reshape SEO strategies.

2. Website Stories:

• Featured Story: Website Call To Action Randomizer
• Discover a fun, interactive tool designed to give you actionable website improvements, helping you feel proud of your site once again.

3. The Website Engine Room:

• Pascal's Pick: Snipcast.io – Your AI assistant for summarizing podcast episodes, making content consumption easier and more efficient.
• Jonny's Pick: Boost Spaces – A powerful tool for connecting and synchronizing over 1800 apps, streamlining your data management and automation processes without coding.

4. The Website Call To Action:

• Jonny's Advice: Implement dynamic FAQ sections with accordion dropdowns to improve user experience and reduce support queries.
• Pascal's Tip: Repurpose your best social media content into enhanced 'Best Of Social' roundup articles using AI to drive more engagement and value from your posts.

Tune In Now!

Don’t miss out on this insightful episode where Jonny and Pascal unpack the latest trends from Google I/O and provide actionable tips to optimize your website for the AI-driven future. Listen to Episode 28 of the 90 Day Website Mastery Podcast today!

Subscribe and Connect

• Subscribe to the 90 Day Website Mastery Podcast on your favorite platform.
• Connect with us on LinkedIn:
• Jonny Ross
• Pascal Fintoni

For more details and to join the 90 Day Website Mastery Programme, visit 90 Day Marketing Mastery.

Call to Action

• Try our new Website Call To Action Randomizer at 90daymarketingmastery.com/roll-the-dice.

Transform your website into a powerful business tool with our expert advice and innovative solutions. See you there!

Chapters:

00:00:16

Introduction to Episode 28 - Introduction to the 90 day website mastery program and a preview of the topics to be discussed in this episode, including the Google I.O. Conference.

Introduction to the 9th day website mastery program and a preview of the topics to be discussed in this episode, including the Google I.O. Conference.

00:01:15

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Segments of the 90 Day Website Mastery Podcast - Overview of the 4 segments of the 90 Day Website Mastery podcast, including 'You Ask, We Answer', 'Website Stories', 'Website Engine Room', and 'Website Call to Action'.

Overview of the 4 segments of the 90 Day Website Mastery podcast, including 'You Ask, We Answer', 'Website Stories', 'Website Engine Room', and 'Website Call to Action'.

00:02:02

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Reflections on the Google I.O. Conference - Discussion about the Google I.O. Conference, the future of Google search results, and the impact of AI on search engine optimization.

Discussion about the Google I.O. Conference, the future of Google search results, and the impact of AI on search engine optimization.

00:03:17

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AI Summaries and Search Results - Exploration of Google's use of AI to generate summaries in search results, potential impact on website traffic, and the implications for search engine optimization.

Exploration of Google's use of AI to generate summaries in search results, potential impact on website traffic, and the implications for search engine optimization.

00:08:17

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Impact of AI on Productivity Tools - Discussion on the impact of AI on productivity tools such as Gmail, Google Docs, and expense form automation.

Discussion on the impact of AI on productivity tools such as Gmail, Google Docs, and expense form automation.

00:18:11

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Boost Spaces App Recommendation - Introduction to the Boost Spaces app, a web app for data consolidation, synchronization, and automation of processes.

Introduction to the Boost Spaces app, a web app for data consolidation, synchronization, and automation of processes.

00:22:29

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Introduction to Snipcast.io - Introduction to Snipcast.io, a tool for creating summaries and key takeaways from podcasts and YouTube videos.

Introduction to Snipcast.io, a tool for creating summaries and key takeaways from podcasts and YouTube videos.

00:24:23

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Website Call to Action: Dynamic FAQs - Recommendation to use dynamic FAQs with accordion drop-downs to answer people's questions and enhance the user experience.

Recommendation to use dynamic FAQs with accordion drop-downs to answer people's questions and enhance the user experience.

00:27:16

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Website Call to Action: Enhanced Best of Social Roundup - Recommendation to use AI to create an enhanced best of social roundup from social media posts, repurposing the content for the website.

Recommendation to use AI to create an enhanced best of social roundup from social media posts, repurposing the content for the website.

00:30:16