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How Crowdfunding Agency, Command Partners Generated $10M

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Manage episode 211958420 series 2390420
Content provided by Jeremy Ellens and Jeremy Ellens: Co-founder LeadQuizzes. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jeremy Ellens and Jeremy Ellens: Co-founder LeadQuizzes or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Crowdfunding agency Enventys Partners (formerly Command Partners) has helped launch over 450 new businesses via crowdfunding campaigns. They’ve helped raise over $150M and last year generated over $10M in revenue. Roy Morejon explains how they did it.

Topics Discussed in this Episode:

  • [01:28] How Roy got started with Command Partners
  • [09:58] How they started getting more projects and building their customer base
  • [14:57] Building a team around each project
  • [16:46] Setting client expectations
  • [25:30] How Command Partners merged with Enventys
  • [30:32] How they put systems and processes in place to gain more consistent results
  • [32:16] How they brought in the key people to step up their business
  • [35:37] Strategies with regards to content marketing
  • [38:02] Strategies to get speaking opportunities

Key Takeaways:

  • There is an opportunity for any company out there to run a crowdfunding campaign, whether it be reward-based with a physical product or potentially equity-based.
  • The unfortunate side of running a Kickstarter campaign is basically you see the worst of anybody. It’s hard to point out what’s wrong with their product or why things are not working, but it’s a conversation that you have to have.
  • There’s a lot of pre-launch work that needs to be done in order to have success in a business.
  • It’s expensive to bring a product to market. It takes about 2 to 20 years of product development before a product gets manufactured, QA tested or UL approved. But many people have this misconception that it can just be made very quickly and cheaply in China.

Action Steps:

  • Be transparent with everything that goes on internally and externally for your company.
  • Focus on the categories that you’re an expert in.
  • Keep educating yourself and understand how crowdfunding works and how these types of campaigns are unique and challenging on their own.

Roy said:

“You don’t bring an opinion to a data fight.”

“There’s no better time to start something than today.”

More from Roy Morejon:

Enventys Partners Roy’s Website Art of the Kickstart

Resources mentioned in this episode:

AnswerThePublic Ubersuggest Quora

Sponsor link

14-day Free Trial to LeadQuizzes

Thank you for listening! If you enjoyed this episode, subscribe to this podcast! And don’t forget to leave me a rating and a review on iTunes!

  continue reading

41 episodes

Artwork
iconShare
 

Archived series ("Inactive feed" status)

When? This feed was archived on May 05, 2024 20:10 (5M ago). Last successful fetch was on February 27, 2024 02:32 (7M ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 211958420 series 2390420
Content provided by Jeremy Ellens and Jeremy Ellens: Co-founder LeadQuizzes. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jeremy Ellens and Jeremy Ellens: Co-founder LeadQuizzes or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Crowdfunding agency Enventys Partners (formerly Command Partners) has helped launch over 450 new businesses via crowdfunding campaigns. They’ve helped raise over $150M and last year generated over $10M in revenue. Roy Morejon explains how they did it.

Topics Discussed in this Episode:

  • [01:28] How Roy got started with Command Partners
  • [09:58] How they started getting more projects and building their customer base
  • [14:57] Building a team around each project
  • [16:46] Setting client expectations
  • [25:30] How Command Partners merged with Enventys
  • [30:32] How they put systems and processes in place to gain more consistent results
  • [32:16] How they brought in the key people to step up their business
  • [35:37] Strategies with regards to content marketing
  • [38:02] Strategies to get speaking opportunities

Key Takeaways:

  • There is an opportunity for any company out there to run a crowdfunding campaign, whether it be reward-based with a physical product or potentially equity-based.
  • The unfortunate side of running a Kickstarter campaign is basically you see the worst of anybody. It’s hard to point out what’s wrong with their product or why things are not working, but it’s a conversation that you have to have.
  • There’s a lot of pre-launch work that needs to be done in order to have success in a business.
  • It’s expensive to bring a product to market. It takes about 2 to 20 years of product development before a product gets manufactured, QA tested or UL approved. But many people have this misconception that it can just be made very quickly and cheaply in China.

Action Steps:

  • Be transparent with everything that goes on internally and externally for your company.
  • Focus on the categories that you’re an expert in.
  • Keep educating yourself and understand how crowdfunding works and how these types of campaigns are unique and challenging on their own.

Roy said:

“You don’t bring an opinion to a data fight.”

“There’s no better time to start something than today.”

More from Roy Morejon:

Enventys Partners Roy’s Website Art of the Kickstart

Resources mentioned in this episode:

AnswerThePublic Ubersuggest Quora

Sponsor link

14-day Free Trial to LeadQuizzes

Thank you for listening! If you enjoyed this episode, subscribe to this podcast! And don’t forget to leave me a rating and a review on iTunes!

  continue reading

41 episodes

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