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Connor Tuttle - Mediacom
Manage episode 349673692 series 3394935
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In this episode Steve Filler interviews Connor Tuttle from Mediacom.
They discuss contextul topics such as:
How GDPR has changed the way we think about contextual advertising and how it’s evolving.
2:17
How important is contextual targeting for a brand like Coca-Cola?
4:30
How easy is it for you as an agency to evolve your approach based on partner selection?
7:43
How has the importance of CTV changed for a brand like Coca Cola and in terms of its role?
10:35
What’s the impact of brand studies in terms of shifting awareness?
15:48
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Hosted by Steve Filler
Produced by Grace Brecknock
Engineered by Phil McDowell
Executive Producer Nadia Koski
Project Managers Dennis Kirschner & Stefanie Leonardi
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