Are you considering the OPP? Solo podcast with Karen Kelly

K2 Sales Podcast

How can we redesign our selling approach?
As we move closer to 2024 AI is front and center.
While it is useful to drive efficiencies, we can’t lose sight or our ability to engage in a meaningful and humanized way to connect with our prospects.
Tune in to my solo podcast where I share the importance of starting with the OPP, other person’s perspective.
Flipping the script to see things through the lens of our prospects before we engage with them.
What questions will they haveWhat interests them
How are they measured What motivates them etc….
This allows us to tailor our conversation and answer questions they haven’t yet asked
Pair that with:
Active listeningBeing interested vs interesting andLeading to our solution vs with it
Put these in to practice to make an impact and create a memorable experience
#b2bsales #empathy #prospecting
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Chapters

1. Are you considering the OPP? Solo podcast with Karen Kelly (00:00:00)

2. Importance of active listening in sales, creating a humanized connection and making prospects feel heard and validated. (00:03:13)

3. Benefits of considering the other person's perspective in sales, disarming them, building trust, and creating a personalized experience (00:04:02)

4. Tips for active listening, being fully present, giving undivided attention, and creating a safe space for prospects to share. (00:06:59)

5. Importance of actively listening, mirroring language and body language, building trust and connection. (00:08:58)

6. Showing genuine interest, asking tailored questions, avoiding making it about oneself. (00:09:54)

7. Strategy of discussing product or value proposition after active listening, showing interest, and understanding needs. (00:12:56)