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Affiliates: Structuring the Perfect Affiliate Offers with Thomas McMahon, ClickBank
Manage episode 398427846 series 3270990
Thomas McMahon is all about successful Affiliate Marketing – having spent eight years helping grow affiliate platform ClickBank – both on the publisher (affiliate) side and the merchant (advertiser) side. AND he’s also the co-host of ClickBank’s own “Affiliated” podcast.
In this episode, we discuss:
- The importance of a targeted and evergreen affiliate offer
- How paying commissions promptly positively affects your program and why reserves are key for handling refunds
- What competitive commission rates can mean for your business and your affiliates
Dive in:
[02:54] Thomas’ affiliate marketing journey.
[06:30] Getting your affiliate offer right.
[11:59] Focusing on targeted, high-converting affiliate marketing campaigns.
[14:49] Send affiliates to targeted landing pages designed to convert.
[17:37] Go evergreen on your offers.
[19:04] How speed of payment can affect your affiliate program.
[22:33] Affiliate success depends on business model, conversions.
[26:06] Listen to hear Thomas’ Insider Tips!
Find our notes here: https://keepopt.com/189
Download Genie Goals Free Guide to Affiliates here >>> https://keepopt.com/geniegoals
****
Get all the links and resources we mention & join our email list at https://keepopt.com
Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.
Interested in being a Sponsor? go here: https://keepopt.com/sponsor
222 episodes
Manage episode 398427846 series 3270990
Thomas McMahon is all about successful Affiliate Marketing – having spent eight years helping grow affiliate platform ClickBank – both on the publisher (affiliate) side and the merchant (advertiser) side. AND he’s also the co-host of ClickBank’s own “Affiliated” podcast.
In this episode, we discuss:
- The importance of a targeted and evergreen affiliate offer
- How paying commissions promptly positively affects your program and why reserves are key for handling refunds
- What competitive commission rates can mean for your business and your affiliates
Dive in:
[02:54] Thomas’ affiliate marketing journey.
[06:30] Getting your affiliate offer right.
[11:59] Focusing on targeted, high-converting affiliate marketing campaigns.
[14:49] Send affiliates to targeted landing pages designed to convert.
[17:37] Go evergreen on your offers.
[19:04] How speed of payment can affect your affiliate program.
[22:33] Affiliate success depends on business model, conversions.
[26:06] Listen to hear Thomas’ Insider Tips!
Find our notes here: https://keepopt.com/189
Download Genie Goals Free Guide to Affiliates here >>> https://keepopt.com/geniegoals
****
Get all the links and resources we mention & join our email list at https://keepopt.com
Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.
Interested in being a Sponsor? go here: https://keepopt.com/sponsor
222 episodes
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