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藍海就在你身邊(049) l 藍海關鍵字: 這不是肯德基, 這不是藍海三部曲之三: 陷入紅海陷阱的迷思
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最後三個常見的迷思分別為藍海策略等於低成本策略，藍海策略等於差異化策略，提高顧客滿意度可以開創藍海。
藍海策略可以同時做到低成本與差異化，透過有價值的差異化做到價值創新。另外是現有服務流程以外的滿意度，以及非顧客的滿意度才是幫助我們開創藍海市場，超越競爭的槓桿所在。
願大家在航向藍海的美好旅程上都能避開紅海陷阱。
留言告訴我你對這一集的想法： https://open.firstory.me/user/cl9ts2z2p05fh01w694erf5h1/comments
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