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Erika Hall - The Business of Design
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Mule Design co-founder and Just Enough Research and Conversational Design author Erika Hall and I chat about how a lack of understanding about the business aspects of their design works can lead designers to become the tools of extractive, unethical practices. We get into how this has played out in her own work and how Mule makes decisions about what work they will and will not do (and also why they're called "Mule"), why some companies choose not to have a sales team, the value of constraints in design, and lots, lots more.
Recommended books from this episode:
Designing Business by Clement Mok
How to Win Friends & Influence People by Dale Carnegie
Nicomachean Ethics, Book VIII by Aristotle (where he talks about friendship)
Putting the Rabbit in the Hat audiobook by Brian Cox
Our intro and outro music is "Humbug" by Crowander
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