243: Am I Vain Because I Want to Create a Personal Brand?

Lawyer Lifestyle Podcast - Marketing, Leadership, Sales

Come along on this daily journey with Chicago attorney Dave Scriven-Young to discover key principles in the areas of marketing, sales, and leadership. This episode discusses Gary Vaynerchuk's Crushing It!, and the fears that get in the way of creating content for your personal brand. The third fear is the fear of seeming vain, and to beat that fear, you must:

(1) Embrace it - people who develop strong personal brands succeed more often than people who don’t.

(2) Realize that maybe it’s just you -- you’ll feel weird about going live on Facebook and having a camera pointed at you. But you’ll get used to it -- and remember, you’re developing great communications skills, which you need as a lawyer.

(3) You might be scared, but you have to jump in the pool to learn how to swim: “Find your courage and strengthen your self-esteem until you feel brave enough to make some noise and invite people’s attention. Then show them that you care deeply about keeping it.”

(4) Remember that you are a pioneer -- you don’t see many lawyers doing it this way -- so there’s plenty of room for you to be one of the first and succeed.

(5) Remember that you are inspiring and mentoring others.

Join me every day for this podcast covering leadership, marketing, and sales skills for lawyers. You can join the discussion live at 8 am central everyday on Instagram, Twitter, and Facebook (@AttorneyDSY), and on Youtube (youtube.com/ILEnviroLawBlog).

You can also be part of the discussion in other ways! You can leave me a voicemail by going to https://anchor.fm/AttorneyDSY and hitting the “message button”.

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You can also join me live on Wednesday night at 7 pm central for the Lawyers Emotional Intelligence Book Club at https://www.facebook.com/LawyersEQ/. We will be discussing Dr. Rangan Chatterjee’s book, The Stress Solution.

If you need an attorney or want to refer a case, you can contact me at [phone] or [e-mail]. Check out my website: https://www.pecklaw.com/attorney/david-j-scriven-young/. We provide free consultations.

Thanks for listening and watching! Be sure to tune in tomorrow.

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