E21: Fundraising Strategies That Work with Amy Varga, fundraising expert and founder of The Varga Group

Lead with Heart | Philanthropy, Nonprofit Leadership, Nonprofit Management & Fundraising

In this episode of Lead with Heart, I have Amy Varga, the founder of The Varga Group, as my guest. She is a fundraising expert and leadership coach who is dedicated to raising the standards of her profession, and I'm so excited to explore all things leadership, philanthropy, and fundraising together.
Amy shares some incredible fundraising tips and tricks. She provides many good insights into what it means to be a fundraiser and much more, as well as some actionable ways to engage with our board, our donors, and our organizations and build a culture of philanthropy that will make things less stressful and more joyful for you as the fundraiser.
In this episode, you’ll learn:

• [07:39] Reframing what fundraising is
• [10:53] Why listening is the key ingredient to great fundraising
• [14:26] Strategies for first-time donors versus established donors
• [19:15] Ways to help you work smarter, not harder as a fundraiser
• [27:29] How to get everyone, including the board, engaged in fundraising
• [36:40] Why do we want donors in the first place?
• [40:10] Some practical ways to get your board to fundraise more

RESOURCES
To find more reflections and thinking like what Amy shared in this rich episode, check out The Varga Group’s blog here.
To access free resources The Varga Group created for organizations and leaders like you, go to

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CONNECT WITH HALEY
Haley is a Certified Fund Raising Executive (CFRE), Certified Stress Management Coach, and Certified EmC train the trainer. She is the Founder of The Savvy Fundraiser, a nonprofit consulting and coaching business. She has worked in both small and large nonprofit teams in the human services, homelessness, and youth sectors; and she specializes in the EmC process, nonprofit leadership, board development, and fundraising. Haley is a passionate, impact-driven, experienced nonprofit professional whose mission is to empower, elevate and engage nonprofit leaders to build healthy, thriving organizations.
Instagram: @thesavvyfundraiser
LinkedIn: Haley Cooper, CFRE
Website: thesavvyfundraiser.com
Produced by Ideablossoms