E46: Volunteer Fundraisers: The Key to Strengthening Your Nonprofit with Rob Webb

Lead with Heart | Philanthropy, Nonprofit Leadership, Nonprofit Management & Fundraising

In today’s episode, guest Rob Webb, a seasoned nonprofit consultant with over 35 years of experience, discusses the sustainability of fundraising efforts through volunteer-led campaigns. By empowering volunteer leaders to spearhead fundraising initiatives, nonprofits can navigate challenges stemming from staff turnover more effectively.
Rob discusses defining a culture of philanthropy over charity and the importance of passion for the mission. We discussed key techniques like making the ask comfortable, involving all organization levels, and viewing rejection as an opportunity.
In this episode:

• [7:21] Defining the culture of philanthropy vs charity and the importance of passion for the mission
• [13:31] How volunteer-led campaigns empower donors and sustain fundraising efforts
• [16:40] Techniques for training volunteers to feel comfortable asking for donations
• [25:47] Involving all organization members in fundraising – from executives to frontline staff
• [35:07] Viewing rejection as an opportunity
• [36:03] Setting up sustainable systems so campaigns continue despite leadership changes

RESOURCES
Take the leap into successful fundraising with the Savvy Fundraiser Fundamentals Course. The ultimate guide for nonprofit fundraising.
CONNECT WITH ROB
LinkedIn: Rob Webb

In 2012, I started a nonprofit in a small village in Malawi, living alone without water or electricity. Facing many challenges, I built a successful organization. This book is a tale of resilience, passion, and community strength. Discover the highs, lows, lessons learned, and unforgettable moments that shaped my journey. Whether you're in the nonprofit world, thinking of starting one, or just love a great story, pre-order HERE<

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The EmC Masterclass by Dr. Lola Gershfeld will help you enhance your communication skills to raise more revenue for your mission. This groundbreaking Emotional Connection process has been integrated into top universities’ curriculum and recognized by international organizations. Use code LEADWITHHEART to enjoy a -10%.
CONNECT WITH HALEY
Haley is a Certified Fund Raising Executive (CFRE), Certified Stress Management Coach, and Certified EmC train the trainer. She is the Founder of The Savvy Fundraiser, a nonprofit consulting and coaching business. She has worked in both small and large nonprofit teams in the human services, homelessness, and youth sectors; and she specializes in the EmC process, nonprofit leadership, board development, and fundraising. Haley is a passionate, impact-driven, experienced nonprofit professional whose mission is to empower, elevate and engage nonprofit leaders to build healthy, thriving organizations.
Instagram: @thesavvyfundraiser
LinkedIn: Haley Cooper, CFRE
Website: thesavvyfundraiser.com