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#29 Driving Business Value with Product, with Dave Martin
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The 29th episode of Leaders of Growth features Dave Martin, Co-Founder at RightToLeft, where he leads the Momentum program to help scale SaaS products faster and bigger.
Dave brings over two decades of Product leadership experience to his role as an executive coach. He has held C-suite roles including achieving 9 figure SaaS revenues leading to successful exit and worked on products for Google, Tes Global, PepsiCo, Bauer Media, CompareTheMarket, and various startups.
Listen out for:
2:00 Typical challenges of scaling Product
4:45 Developing an ROI mindset in Product
14:53 How to assess if Product and Engineering are collaborating effectively to drive ROI
19:40 Taking “product impact bets” to drive business value
24:00 Launching a new market
32:30 How to make the handover of Product: From Founder to CPO/ VP of Product
36:40 Key metrics to assess if you have a strong product
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