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Ep 24: Scaling a Digital Lifestyle Brand with Fatherly’s CEO Michael Rothman
Manage episode 229816538 series 2420333
This week’s episode of Social Media Week's Leads2Scale podcast features Mike Rothman, Co-Founder & CEO of Fatherly, a digital lifestyle brand that provides news, expert advice, product recommendations and other resources for parents.
During the conversation, Mike discussed the beginning of his professional journey and experience as one of the founding employees of Thrillist, how his 10 years helping to scale the Thrillist digital media business provided him with the insights he needed to launch Fatherly, and how they are evolving their business into IRL activations and ecommerce.
Don’t forget to rate, review, and subscribe to Leads2Scale on your favorite podcasting app!
This episode is brought to you by Social Media Week New York 2019! (Code: Leads2Scale)
Follow Toby and Social Media Week!
@tobyd & @socialmediaweek on Facebook, Instagram, & Twitter.
48 episodes
Manage episode 229816538 series 2420333
This week’s episode of Social Media Week's Leads2Scale podcast features Mike Rothman, Co-Founder & CEO of Fatherly, a digital lifestyle brand that provides news, expert advice, product recommendations and other resources for parents.
During the conversation, Mike discussed the beginning of his professional journey and experience as one of the founding employees of Thrillist, how his 10 years helping to scale the Thrillist digital media business provided him with the insights he needed to launch Fatherly, and how they are evolving their business into IRL activations and ecommerce.
Don’t forget to rate, review, and subscribe to Leads2Scale on your favorite podcasting app!
This episode is brought to you by Social Media Week New York 2019! (Code: Leads2Scale)
Follow Toby and Social Media Week!
@tobyd & @socialmediaweek on Facebook, Instagram, & Twitter.
48 episodes
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