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Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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Ep 41: The Psychology of Influence with Nathalie Nahai, Host of The Hive Podcast
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This week’s episode of Social Media Week’s Leads2Scale podcast features international speaker, best-selling author and host of The Hive Podcast, Nathalie Nahai.
During the conversation Nathalie discussed:
- Her 2013 book, “Webs of Influence: The Psychology of Online Persuasion” and what had changed in the four years between the 1st and 2nd edition, which was recently re-published.
- We talked about her current work researching the psychology of social media influencers;
- and how the insights she has gained from this research can help guide marketers as they think about how consumer engage needs to evolve in the future.
Don’t forget to rate, review, and subscribe to Leads2Scale on your favorite podcasting app!
This episode is brought to you by Social Media Week London 2019! (Use code: Leads2Scale to save 15% on your pass!)
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@tobyd & @socialmediaweek on Facebook, Instagram, & Twitter.
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