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#66 - Sales Tip: You're Causing Discomfort
Manage episode 348033170 series 3281159
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As a sales professional, you’re helping your customer. You’re a trusted advisor, a consultant, and helping them make decisions. But you’re also introducing change. And that can be uncomfortable and unpleasant.
In this short episode, Brendan and Bob talk about how to think about the process and ways to reduce that discomfort.
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