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EP70: FutureTech Media Women Series: Lana Strydom - Vodacom
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Manage episode 356172997 series 2657657
Content provided by Echocast Radio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Echocast Radio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In celebration of Women’s month in SA, I will be chatting to some kick-ass awe-inspiring female digital leaders within the advertising industry in the coming weeks to share their incredible stories with us – their challenges, victories, & their journey to success. This series is being sponsored by Futuretech Media providing next generation technology solutions. My first digital leader is Lana Strydom Executive Head of Digital, Content and Social Marketing at Vodacom. “Digital marketing is the perfect balance between art and science. It has real business outcome.” Lana shares with us her leadership journey to date, tips on how to own your space as a female leader and tapping into her passion points. Vodacom has been 1st to test and learn when it comes to marketing automation, bringing media in-house and now with an investment in CDP. This is mainly due to Lana's relentless pursuit of digital excellence and raising the bar on digital marketing in South Africa. Webpage · Instagram Page
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Similar to Let's Talk Digital
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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