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EP 197- Saving Marketing from Marketers
Manage episode 407623175 series 1094090
In this episode, Nathan Webster interviews Greg Stewart, the CEO of MMA Global, a non-profit trade association for major CMOs. They discuss the challenges and opportunities in the marketing industry and the need for clarity and truth in marketing practices. Greg shares insights on the importance of targeting propensity and the flaws in traditional growth frameworks. He also highlights the effectiveness of linear television advertising and the impact of mobile marketing. Greg's extensive experience and expertise make him a valuable resource for marketers looking to improve their strategies.
https://www.linkedin.com/in/gregstuart
https://twitter.com/gregstuart
https://www.facebook.com/gregnstuart
https://mansavesdog.wordpress.com/
https://www.crunchbase.com/person/greg-stuart
Host: Nathan A Webster
Subscribe on YouTube!
Connect: LinkedIn
Follow: Instagram
Conference: https://letsconnectpnw.com/
113 episodes
Manage episode 407623175 series 1094090
In this episode, Nathan Webster interviews Greg Stewart, the CEO of MMA Global, a non-profit trade association for major CMOs. They discuss the challenges and opportunities in the marketing industry and the need for clarity and truth in marketing practices. Greg shares insights on the importance of targeting propensity and the flaws in traditional growth frameworks. He also highlights the effectiveness of linear television advertising and the impact of mobile marketing. Greg's extensive experience and expertise make him a valuable resource for marketers looking to improve their strategies.
https://www.linkedin.com/in/gregstuart
https://twitter.com/gregstuart
https://www.facebook.com/gregnstuart
https://mansavesdog.wordpress.com/
https://www.crunchbase.com/person/greg-stuart
Host: Nathan A Webster
Subscribe on YouTube!
Connect: LinkedIn
Follow: Instagram
Conference: https://letsconnectpnw.com/
113 episodes
All episodes
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