Episode 64 - Malcolm Auld
Manage episode 346891172 series 2836544
Marketing Expert and "Entertainer", Malcolm Auld of The Marketing Advisory Practice and pretty much done it all, but he's always learning.
He's run multinational agencies, marketing departments, digital agencies, start-ups, a SaaS business, bricks n mortar even online retail businesses. Somehow he's found the time to publish 6 marketing books and teach executives in 22 countries. Malcolm specialises in direct response marketing that builds brands and bottom lines! He is also an active copywriter.........here we go!
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