Leading By Design: Kickstarting Innovation With Empathy As A Weapon

Lost In Transformation

"Empathy for designers in general is the biggest weapon. This has fundamentally shaped how we work.”
Pete Overy, Director at Agency in Singapore, talks about his journey from IDEO to founding Agency as a human-centered design practice, focusing on creating impact and transforming structures, processes and people. Tune into this episode for Pete’s definition of design, what it means to be leading by design, and how to actually make Design Thinking work.

Chapters

1. Leading By Design: Kickstarting Innovation With Empathy As A Weapon (00:00:00)

2. How did Agency start its journey? (00:01:46)

3. How to make Design Thinking work in Asia - differences in culture and people's behavior (00:02:20)

4. Empathy as a designer's greatest weapon: Shaping how they work on every level (00:09:38)

5. The meaning of "leading by design" (00:10:50)

6. How Singapore's successful design implementations can help other cities (00:18:09)

7. How did Agency adjust to the 'new normal' caused by COVID-19? (00:22:10)

8. Why you need to ensure that fundamental changes are conform with the organization (00:30:58)

9. Seeing the world's distinctions through the eyes of a designer (00:34:29)