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Searching and Acquiring an Ice Cream Business with Shawn Allard
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In this episode, our guest Shawn Allard shares his recent experience acquiring Novel Ice Cream in Phoenix, AZ. Despite initial reservations about entering the food & beverage industry, Shawn's journey illustrates the value of seizing lucrative opportunities and approaching each business on its individual merits.
In this podcast episode, we discuss:
- Importance of Branding and Marketing for SMB
- Overcoming analysis paralysis as a first time acquirer
- Working with and vetting sellers on your first acquisition
- Personal guarantees in M&A
- Scaling & Expansion as a first time acquirer
You can connect with Shawn Allard on Twitter: @shawnwallard
Additional Resources:
- Access our archive of video interviews on YouTube
- Checkout our upcoming Conference - https://malaunchpad.com/
- Get in touch with show hosts Casey Minshew and Feras Moussa at - info@equitylaunchpad.com
- Looking to invest in M&A opportunities or partner with an advisor to acquire, scale or sell your business? Visit Equity Launchpad
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