The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Content provided by Kryshla Salaris and Clementine Holman, Kryshla Salaris, and Clementine Holman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kryshla Salaris and Clementine Holman, Kryshla Salaris, and Clementine Holman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Nail Your Messaging with Audience Research with Nadine Nethery from CanDo! Content
Manage episode 372019759 series 3425725
Content provided by Kryshla Salaris and Clementine Holman, Kryshla Salaris, and Clementine Holman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kryshla Salaris and Clementine Holman, Kryshla Salaris, and Clementine Holman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
How well do you know your audience? Whether you’ve been in business for 20 years or 20 minutes, understanding your audience is the first essential step for product development, shaping your messaging and targeting your marketing efforts.
In this episode we’re joined by copywriter and brand messaging strategist, Nadine Nethery from CanDo! Content, to discuss the importance of audience research and why sense checking your audience should be a REGULAR practice in your business.
Nadine shares a ton of practical tips and processes that you can apply to your business right away. Also be sure to grab her free 10 Strategic Survey Questions (linked in the show notes) to fast-track your own audience research.
This episode covers:
- What client research looks like and how it can benefit your business
- How often you should research your audience
- How AI tools, such as ChatGPT, can shortcut the research process
- How to incorporate audience research into your regular business practices
- Nadine’s hot take on Instagram Threads and how it could be used for audience research.
Read the full show notes and find out more about Nadine at https://madmarketingmums.com/episode29
Connect with us on Instagram and TikTok @madmarketingmums and tell us what you think about this episode.
60 episodes
Share
Manage episode 372019759 series 3425725
Content provided by Kryshla Salaris and Clementine Holman, Kryshla Salaris, and Clementine Holman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kryshla Salaris and Clementine Holman, Kryshla Salaris, and Clementine Holman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
How well do you know your audience? Whether you’ve been in business for 20 years or 20 minutes, understanding your audience is the first essential step for product development, shaping your messaging and targeting your marketing efforts.
In this episode we’re joined by copywriter and brand messaging strategist, Nadine Nethery from CanDo! Content, to discuss the importance of audience research and why sense checking your audience should be a REGULAR practice in your business.
Nadine shares a ton of practical tips and processes that you can apply to your business right away. Also be sure to grab her free 10 Strategic Survey Questions (linked in the show notes) to fast-track your own audience research.
This episode covers:
- What client research looks like and how it can benefit your business
- How often you should research your audience
- How AI tools, such as ChatGPT, can shortcut the research process
- How to incorporate audience research into your regular business practices
- Nadine’s hot take on Instagram Threads and how it could be used for audience research.
Read the full show notes and find out more about Nadine at https://madmarketingmums.com/episode29
Connect with us on Instagram and TikTok @madmarketingmums and tell us what you think about this episode.
60 episodes
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Similar to Mad Marketing Mums
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
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continue reading
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…
continue reading
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continue reading
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