How To Leak-Proof Your Magazine Business
Manage episode 421538334 series 3485774
Are you looking to take your community magazine and your income to the next level. In this training Charlie McDermott reveals powerful strategies to drastically increase revenue for your magazine business without working harder. He shares innovative techniques to boost leads, prospect show rates, and sales conversions. Following an easy - Anti-Ghosting HACK', could mean over $160,000 in additional revenue per year.
Charlie discusses becoming a "category of one" in the eyes of prospects to escape competing on price, differentiating yourself with irresistible offers like branded podcasts, books, consulting, and more. He provides scripts for cold calling, email templates to get appointments, and leveraging social media videos to stop getting ghosted by prospects.
You'll learn how to keep clients for life, and a framework to potentially add over $420,000 in annual revenue without more work hours. Charlie shares real examples of bonuses and value stacks that allowed him to close deals at higher prices. Whether you're an experienced publisher or just starting out, this training is packed with actionable strategies to take your magazine business to new heights.
Magazine RainMaker
MagazineRainMaker.com
Chapters
1. Leak-Proof Your Magazine Business (00:00:00)
2. Leveraging Marketing Strategy for Business Growth (00:13:21)
3. Business Interview Book Chapter Strategy (00:28:19)
4. Increasing Sales Through Unique Differentiation (00:37:02)
5. Increasing Value Over Price Differentiation (00:41:33)
6. Maximizing Revenue Opportunities for Publishers (00:49:28)
7. The Path to Business Growth (00:59:12)
8. Podcasting and Business Growth Strategy (01:07:55)
9 episodes