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Content provided by Kate Hills. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kate Hills or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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255 – What can Bentley Motors teach British-made brands about selling in a downturn?
Manage episode 359464491 series 2483891
Content provided by Kate Hills. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kate Hills or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Download my Selling Price > Profit Calculator that goes with this episode here.
Recently Bentley Motors announced their financial results for 2022, which revealed they'd had their best year ever. This is a luxury car brand, made in the UK, having a phenomenal year during a cost of living crisis.
In this episode I discuss what small business can learn from Bentley's recent success, especially when it comes to price positioning.
You'll learn:
- Why Bentley Motors had a phenomenal year in 2022 [01:48]
- What you need to calculate before you discount your prices. [03:21]
- Why profit is vanity and turnover is sanity. [05:37]
- Two valuable lessons you can learn from Bentley's pricing strategy. [06:28]
Read the Bentley Motors financial results for 2022 here.
302 episodes
Share
Manage episode 359464491 series 2483891
Content provided by Kate Hills. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kate Hills or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Download my Selling Price > Profit Calculator that goes with this episode here.
Recently Bentley Motors announced their financial results for 2022, which revealed they'd had their best year ever. This is a luxury car brand, made in the UK, having a phenomenal year during a cost of living crisis.
In this episode I discuss what small business can learn from Bentley's recent success, especially when it comes to price positioning.
You'll learn:
- Why Bentley Motors had a phenomenal year in 2022 [01:48]
- What you need to calculate before you discount your prices. [03:21]
- Why profit is vanity and turnover is sanity. [05:37]
- Two valuable lessons you can learn from Bentley's pricing strategy. [06:28]
Read the Bentley Motors financial results for 2022 here.
302 episodes
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Similar to Make it British Podcast
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
continue reading
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…
continue reading
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…
continue reading
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…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
The Greatness Machine is on a Quest to Maximize the Human Experience! Join Award Winning CEO and Author, Darius Mirshahzadeh (pron. Mer-shaw-za-day), as he interviews some of the greatest minds in the world―turning their wisdom and experience into learnings and advice you can use in your life so that you can level up and create greatness. Join Darius as he goes deep with guests like: Moby, Seth Godin, Gabby Reece, Amanda Knox, UFC Ring Announcer Bruce Buffer, Former FBI Negotiator Chris Voss ...
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continue reading
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…
continue reading
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…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Ask questions, vote and discover answers about Chicago, the region and its people. From WBEZ.
…
continue reading
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