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Making Sense of Business Marketing and Advertising - Yeliza Centeio, Founder of Integral Marketing & Advertising
Manage episode 407853861 series 3428357
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What Is Business Marketing? Business marketing involves using every available resource to share, promote, and build awareness around your brand. The goal is to increase your customer base and drive sales. Whether you’re just starting out or have an established business, marketing is not optional—it’s essential. Gone are the days of relying solely on word of mouth or occasional magazine ads. Today, business marketing spans various platforms and utilizes multiple avenues simultaneously to stay in front of customers.
My guest this week is Yeliza Centeio. She is the founder and CEO of Integral Marketing and Advertising. She and her team at Integral help business owners each and every day by providing a tailored approach to making sure their client's businesses are presented properly and to the right people that they are seeking to do business with.
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