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186: The Comme des Garçons strategy and the continued rise of digital fashion

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Manage episode 303660260 series 2390090
Content provided by MAEKAN. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by MAEKAN or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Charis and Eugene talk about the Comme des Garçons and Dover Street Market brand-development division called Dover Street Market Paris that is similar to an incubator for emerging brands. They also discuss digital fashion as seen in how Farfetch recently seeded influencers their latest lines of clothing via digital fashion items.

00:04:40 CdG

00:26:45 Digital fashion

‘Lack of strategy is the strategy’: what Comme des Garçons did next by Alexander Fury published in Financial Times

Influencers are wearing digital versions of physical clothes now by Maghan McDowell published in Vogue Business

Patreon supporters receive exclusive discounts on online products as well as access to the members exclusive tee.

--- Send in a voice message: https://podcasters.spotify.com/pod/show/maekanitup/message
  continue reading

209 episodes

Artwork
iconShare
 
Manage episode 303660260 series 2390090
Content provided by MAEKAN. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by MAEKAN or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Charis and Eugene talk about the Comme des Garçons and Dover Street Market brand-development division called Dover Street Market Paris that is similar to an incubator for emerging brands. They also discuss digital fashion as seen in how Farfetch recently seeded influencers their latest lines of clothing via digital fashion items.

00:04:40 CdG

00:26:45 Digital fashion

‘Lack of strategy is the strategy’: what Comme des Garçons did next by Alexander Fury published in Financial Times

Influencers are wearing digital versions of physical clothes now by Maghan McDowell published in Vogue Business

Patreon supporters receive exclusive discounts on online products as well as access to the members exclusive tee.

--- Send in a voice message: https://podcasters.spotify.com/pod/show/maekanitup/message
  continue reading

209 episodes

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