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AgTalk Episode 20 - Why do farmers need to care about social license With Robbie Sefton
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This week I had the pleasure of Robbie Sefton joining me on AgTalk.
Robbie is the founder and managing director of Seftons, a communication agency providing services in corporate affairs, government and media relations, strategic communications and marketing, digital and social media, event management, facilitation and community consultation programs.
Robbie specialises in facilitating groups through contentious and challenging issues.
A producer of wool, meat and grains, Robbie is a graduate of the Australian Rural Leadership Program, the 2002 RIRDC NSW Rural Woman of the Year and a member of numerous boards and advisory groups for governments, businesses and not-for-profits. Since 1990 she has lived, worked and traveled all over regional, rural and remote Australia as a rural leader and advocate. She is known and respected by farmers, agribusiness, Ministers, and people at all levels in between.
Robbie was listed in 2015 as a Westpac Women of Influence and last but not least we had the pleasure of Robbie's presentation at the 2018 Marcus Oldham Rural Leadership Dinner. I consider myself fortunate on several occasions to have spent some time with Robbie discussing the issues of rural Australia and have always found her engaging and insightful and who best to invite on to the 20th episode of Marcus AgTalk podcast to discuss why farmers need to care about social license and how Australian agriculture need to position itself in a post COVID-19 world.
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