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February 2022 Dental Marketing News (S1-E15)
Manage episode 356849190 series 3453718
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Sources cited below] News about new patient numbers in January as well as updates in ad targeting from Meta for Business that impacted dental advertising on Facebook and Instagram. Both of these changes could have negatively impacted your dental office's growth in January 2022.
More Marketing Chairside episodes on the Pro Impressions Marketing website: https://www.proimpressionsgroup.com
Sources:
https://www.linkedin.com/news/story/sick-days-spiked-along-with-omicron-5729722/
https://www.wsj.com/articles/even-among-the-vaccinated-covid-19-prompted-a-surge-of-sick-days-11644598997
https://www.bloomberg.com/news/articles/2022-02-14/workers-are-healthier-safer-and-log-fewer-sick-days-despite-covid
https://www.facebook.com/business/help/458835214668072
https://www.searchenginejournal.com/meta-facebook-ads-targeting/430239/#close
Learn more about Pro Impressions Marketing at www.proimpressionsgroup.com.
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