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Why You Should Start Using An Editorial Calendar
Manage episode 226197954 series 2292374
In this day of digital media, bloggers are publishers. I heard this a few years ago and it took me a minute to embrace it. I remember thinking, I am not a publisher! The publishing racket is for magazines. All the while I'm hitting "publish" every time I publish a blog post. The irony still makes me laugh.
Blogging is content marketing. Content needs to be planned out in advance. If we're planning as we should be, we should be using an editorial calendar. Listen to today's episode to learn why it will make your content marketing efforts more effective. http://bit.ly/2gOgH2K
67 episodes
Manage episode 226197954 series 2292374
In this day of digital media, bloggers are publishers. I heard this a few years ago and it took me a minute to embrace it. I remember thinking, I am not a publisher! The publishing racket is for magazines. All the while I'm hitting "publish" every time I publish a blog post. The irony still makes me laugh.
Blogging is content marketing. Content needs to be planned out in advance. If we're planning as we should be, we should be using an editorial calendar. Listen to today's episode to learn why it will make your content marketing efforts more effective. http://bit.ly/2gOgH2K
67 episodes
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