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Why You Should Give Customer Support a Seat at the Product Table - Matthew Barnett @ Bonjoro
Manage episode 296432576 series 2946195
In this episode, Matthew Barnett, founder and papa bear at Bonjoro, tells us all about the value of customer support for a business and how it can become a strategic investment that increases customer retention and reduces churn.
We also cover:
- the importance of brand authenticity and how the teams have leaned into their own quirky & human approach
- customer advocacy and how this can be used as a core growth lever.
- matt's top video tips for SaaS companies
- how to find and maintain focus in your work
Links >>
Upraw media: https://uprawmedia.com/
Episode summary: https://uprawmedia.com/blog/customer-support-bonjoro
If you are keen to know more about Upraw Media or be a Masters of SaaS guest speaker, visit uprawmedia.com or DM us on LinkedIn. We are also on Youtube if you'd like to put a face to the names and voices of the best in SaaS. Thanks for tuning in!
24 episodes
Manage episode 296432576 series 2946195
In this episode, Matthew Barnett, founder and papa bear at Bonjoro, tells us all about the value of customer support for a business and how it can become a strategic investment that increases customer retention and reduces churn.
We also cover:
- the importance of brand authenticity and how the teams have leaned into their own quirky & human approach
- customer advocacy and how this can be used as a core growth lever.
- matt's top video tips for SaaS companies
- how to find and maintain focus in your work
Links >>
Upraw media: https://uprawmedia.com/
Episode summary: https://uprawmedia.com/blog/customer-support-bonjoro
If you are keen to know more about Upraw Media or be a Masters of SaaS guest speaker, visit uprawmedia.com or DM us on LinkedIn. We are also on Youtube if you'd like to put a face to the names and voices of the best in SaaS. Thanks for tuning in!
24 episodes
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