Michael Kitces on the Power of Content Marketing

Maximum Advisor

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This week on the Maximum Advisor Podcast host Chip Munn is joined by Michael E. Kitces, MSFS, MTAX, CFP®, CLU, ChFC, RHU, REBC, CAS. Michael is the Director of Wealth Management for Pinnacle Advisory Group, a private wealth management firm located in Columbia, Maryland that oversees approximately $2.0 billion of client assets.

Listen in now as Chip and Michael dive into a riveting discussion on topics like content creation, industry networking, and relationship building. Some of the most valuable conversations this episode include:

Why content marketing is the secret to prospecting for the introverted advisor; allowing you to provide value, build trust and bring ideal business right to your door - all without the awkward networking events and service pitches.
The keys to content marketing for the average advisor who wants to grow, but hasn't built up a network and platform already.
Navigating compliance requirements with content marketing and publishing your insights and commentary on the market.
Identifying your niche content topics to connect with your clients and prospects without competing with major companies, like MarketWatch or CNBC.
How to analyze and leverage website analytics to track the trends in the efficacy of your content marketing efforts.

The goal of this show is to develop a community of advisors who are focused on being better advisors, better business owners, and better people.

To take advantage of the most important marketing, selling and positioning tool for your practice grab our scorecard: http://maximumadvisor.com/scorecard/

42 episodes

#Trading #Entrepreneur #Business #Chip Munn