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Episode 160: Making Sure Your Price is Right With Science
Manage episode 263917833 series 1313487
Content provided by EnterTalk. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by EnterTalk or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Episode 160: Making Sure Your Price is Right With Science
If you study marketing, you know about the four P’s. One of those P’s is PRICING. And with us today is an expert in pricing, Per Sjofos, the CEO of market research company, Atenga. Per does price specific market research also called Predictive Demand Analysis(TM) and is an expert in what things SHOULD cost. We’re going to talk about pricing, baby and Per is going to show us the science behind it. We’ll also hit who’s winning and losing on another affordably priced, award-winning episode of May the Best Brand Win on Entertalk.
…
continue reading
If you study marketing, you know about the four P’s. One of those P’s is PRICING. And with us today is an expert in pricing, Per Sjofos, the CEO of market research company, Atenga. Per does price specific market research also called Predictive Demand Analysis(TM) and is an expert in what things SHOULD cost. We’re going to talk about pricing, baby and Per is going to show us the science behind it. We’ll also hit who’s winning and losing on another affordably priced, award-winning episode of May the Best Brand Win on Entertalk.
179 episodes
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Manage episode 263917833 series 1313487
Content provided by EnterTalk. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by EnterTalk or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Episode 160: Making Sure Your Price is Right With Science
If you study marketing, you know about the four P’s. One of those P’s is PRICING. And with us today is an expert in pricing, Per Sjofos, the CEO of market research company, Atenga. Per does price specific market research also called Predictive Demand Analysis(TM) and is an expert in what things SHOULD cost. We’re going to talk about pricing, baby and Per is going to show us the science behind it. We’ll also hit who’s winning and losing on another affordably priced, award-winning episode of May the Best Brand Win on Entertalk.
…
continue reading
If you study marketing, you know about the four P’s. One of those P’s is PRICING. And with us today is an expert in pricing, Per Sjofos, the CEO of market research company, Atenga. Per does price specific market research also called Predictive Demand Analysis(TM) and is an expert in what things SHOULD cost. We’re going to talk about pricing, baby and Per is going to show us the science behind it. We’ll also hit who’s winning and losing on another affordably priced, award-winning episode of May the Best Brand Win on Entertalk.
179 episodes
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Similar to May The Best Brand Win
Bitcoin pioneer Charlie Shrem peels back the layers on the lives and backgrounds of the world's most impactful innovators. Centering around intimate narratives, Shrem uncovers a detailed, previously unspoken story of the genesis and evolution of bitcoin, cryptocurrency, artificial intelligence, and the web3 movements. Join Shrem as he journeys through the uncharted territories of tech revolutions, revealing the human side of the stories that shaped the digital world we live in today.
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continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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continue reading
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…
continue reading
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continue reading
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A top podcast for healthcare leaders, with over one million downloads, Radio Advisory is your weekly download on how to untangle the industry's most pressing challenges to help leaders like you make the best business decisions for your organization. From unpacking major trends in care delivery—like site-of-care shifts and the rise of high-cost drugs—to demystifying stakeholder dynamics, to shining a spotlight on priorities that may get overlooked, we're here to help. Our hosts and seasoned r ...
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It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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The definitive business podcast from the BBC. Each week, the BBC's Evan Davis is joined by bosses, entrepreneurs and industry experts, to lift the lid on how their businesses work, and what it’s like to be in charge. They discuss a big issue, a big challenge, or a big question facing their industry. From managing AI to managing millennials, from supermarkets to supercharging a new product. And our guests will share their stories of success and failure along the way. Podcasts are published ev ...
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