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Media Buyers Manual - Ep. 7 with Nicholas Kneuper
Manage episode 264730307 series 2675474
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After a brief hiatus due to not wanting to combat the Social changes that are going on in the world... WE'RE BACK!
I had the privilege to talk to Nicholas Kneuper, who is an awesome Marketer, Agency Owner, and just a genuine dude that you'd go for a drink with. Oh, and his Zoom background is a thing of magic LOL.
This one kind of goes against the grain of what common knowledge is on Facebook Ads.
Nick shares some Agency secrets (Tools, People Management and so much more)
- We talk about the control aspect of ABO's vs. CBO's.
- Google Smart Shopping = Dumb Shopping
- Surfing Method - Ride the Waves
- Facebooks Best Practices... but are they really?
- Power 5; doesn't work for every account.
- Macro vs. Micro
- Working with Machine Learning & Why you won't go out of a Media Buying job anytime soon.
- SAVING MONEY ON THE LOGISTICS & OPERATIONAL SIDE
- Investing in Stocks / Options Trading
A raw, refreshing talk about Facebook Ads that you DEFINITELY should listen to.
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Facebook Ad Cut-Off Flow - Eliminate Wasted Ad Spend On Sh*t Ads
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https://gum.co/fb-ad-cut-off-chart
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