A bootstrappers podcast for founders, entrepreneurs, visionaries and dreamers who are building businesses from the ground up without the taking on debt or selling equity. Here we cover marketing, sales, organization and mindset issues that matter to you
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EP59 - Acast Canada Managing Director - Heather Gordon
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Manage episode 320480571 series 1083537
Content provided by Media People Podcast and Victor Genova. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Media People Podcast and Victor Genova or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
When Acast—one of the world’s leading podcast companies, wanted to expand into Canada, they tapped Heather Gordon to lead the charge. A digital media sales veteran, Heather got her start at CHUM, working as an unpaid office assistant. She moved over to a paid role at CHUM Interactive, providing sales support for one of their first digital sales teams. She rose through the ranks before taking the reins of the digital sales team responsible for the legendary Canadian music television brand—MuchMusic. From there Heather moved to the CBC, where she led digital sales for the public broadcaster. Heather Gordon stops by to chat about the women who influenced her career, leading digital sales for some of Canada’s biggest online media brands, and launching Acast’s first Canadian team. www.mediapeople.ca www.instagram.com/vicgenova/
…
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108 episodes
MP3•Episode home
Manage episode 320480571 series 1083537
Content provided by Media People Podcast and Victor Genova. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Media People Podcast and Victor Genova or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
When Acast—one of the world’s leading podcast companies, wanted to expand into Canada, they tapped Heather Gordon to lead the charge. A digital media sales veteran, Heather got her start at CHUM, working as an unpaid office assistant. She moved over to a paid role at CHUM Interactive, providing sales support for one of their first digital sales teams. She rose through the ranks before taking the reins of the digital sales team responsible for the legendary Canadian music television brand—MuchMusic. From there Heather moved to the CBC, where she led digital sales for the public broadcaster. Heather Gordon stops by to chat about the women who influenced her career, leading digital sales for some of Canada’s biggest online media brands, and launching Acast’s first Canadian team. www.mediapeople.ca www.instagram.com/vicgenova/
…
continue reading
108 episodes
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